The Customer Care Institute (CCI) is an international resource organization that assists Customer Care professionals with improving the delivery of Customer Care.

The Institute's resources include:

• Customer Care certification courses
• Front-line skills and management training
• Customer satisfaction measurement programs
• Customer Care assessments
• Other programs designed to improve customer loyalty

CCI conducts and monitors research on Customer Care issues, identifies emerging trends, organizes Forums and workshops and publishes the Customer Care Update.

Over 9,000 Customer Care professionals have joined the Institute and it has assisted companies such as Toyota, BellSouth, GE, DirecTV, Chevron, Dunkin' Donuts and Nestle with enhancing their Customer Care programs.

The Institute was founded by Roger H. Nunley. As Director of Industry and Consumer Affairs for the Coca-Cola Company, he took a small correspondence function and developed it into a world-class customer service organization. Under Roger’s leadership, that organization became a benchmark for Fortune 500 companies.

Other companies, including many of Coca-Cola’s customers, sought Roger’s advice on how to improve their Customer Service operations. This, along with Roger’s experience at Coke, his involvement in service-related professional associations, and his extensive research on available resources and the needs of other service professionals inspired him to establish the Customer Care Institute in 1994.

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