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Institute associates are available to deliver in-depth leading-edge keynote presentations at conferences and company meetings on a variety of Customer Care topics.
Customer Satisfaction = Profitability
Are your customers satisfied with your products and services?

More importantly, how satisfied are they?

If you don't know, you could be at risk of losing customers and profits. The Customer Care Institute can help you learn exactly how satisfied your customers are, and much more.

We will design and execute a customer satisfaction measurement program especially for you that will provide unique insights into the expectations and satisfaction levels of your customers. Armed with this information, you can:

  • Identify critical customer issues
  • Gain valuable customer feedback
  • Track changes in customer satisfaction
  • Identify potential customer defections
  • Monitor and measure employee performance

Choose the best survey option for your company

Telephone Interviews
CCI professionals will call your past, present, or future customers, ask customized questions, measure responses and take detailed notes on your customers' opinions. Your customers' specific comments will be documented and included in our report to you.

Email Surveys
Your customers will complete these surveys at their convenience, by accessing your questionnaire at a secure website. We email each customer a unique password and a link to the secure site, where they log in and answer questions designed to measure their levels of satisfaction. They can also submit comments for your consideration. We will track their responses, analyze the data and produce a detailed report for you.

Mail Surveys
Your customers will receive your questionnaire by mail, along with an invitation cover letter and a postage-paid return envelope. We will follow up with each customer to encourage participation. Upon completion, we will report the findings of the survey.

Count the benefits of satisfaction measurement

  • Customer Satisfaction Measurement Programs demonstrate your company's commitment to continuous improvement.
  • Using CCI (an independent, objective third party) to conduct the program assures your customers, senior management and employees that no opinion or complaint will be ignored or given a favorable spin.
  • Questions can be targeted to meet specific needs.
  • Prompt reporting of results allows for immediate attention to current action items.
  • Long-term data collection allows you to develop benchmarks and track changes in customer satisfaction.

Discover the CCI difference. We. . . .

  • Are independent, objective and credible, a trusted resource for accurately measuring the opinions of your customers
  • Use professional interviewers trained on your specific program
  • Deliver in-depth comments from survey participants
  • Achieve higher than average response rates
  • Deliver statistically valid survey results

Satisfaction measurement programs must be accurate to be cost effective. The required precision simply cannot be achieved with a one-size-fits-all program. We will work with you to develop exactly the program you need.

Our insightful, unbiased, actionable reports document your customers' satisfaction levels and overall loyalty. Your customized program will help your company earn profits, prevent losses and advance your primary business objective: to attract and retain customers.

Contact us today at 404-352-9291 to discuss which method or combination of methods is best for you.