Institute associates are available to deliver in-depth leading-edge keynote presentations at conferences and company meetings on a variety of Customer Care topics.
It becomes clear that the more complex our world gets, the more value there is in authentic, clear, customer connections. Interestingly what emerged are some unexpected answers:
Businesses should note the results of both studies as they determine how much to script their customer service in the future, and how they train their employees to interact with customers.
Whether good or bad, we all remember how we are treated, and we tell others about our experiences. Word-of-mouth comments about a business are always more powerful than any other form of advertising.
Today, more powerful new tools exist than ever before to help companies become customer-centric. But you still need to ask the right questions to help point the way. These are just a few of those we’d suggest:
If you’re interested in building brand ambassadors for your business, learn to set up social listening posts and use them. It is literally a requirement for success in a connected world.
It’s been said millions of times the customer is always right. Unfortunately, that doesn’t translate to them always being satisfied. According to the Genesys Global Survey, bad customer service costs organizations $338.5 billion globally per year in lost business.
