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Although social media was "born and nurtured" in PR departments and marketing, the medium proves to be maturing in the customer service department. successful customer service strategies call for collaboration between marketing, public relations, customer service, information technology, and eBusiness. |
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Thursday, 16 December 2010 |
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Most customers begin an interaction expecting a blah experience at best, while hoping against hope to be pleasantly surprised. If your company is the one to deliver that surprise, it will pay dividends and it costs you nothing but common sense, compassion and a dose of the golden rule. |
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Thursday, 16 December 2010 |
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It doesn’t really matter whether it’s a grocery store, car dealer or luxury resort in paradise, said Donovan, customer service is the most important thing a business can offer. |
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Wednesday, 15 December 2010 |
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Simple and human customer service doesn’t have to be difficult or expensive. But without it, customers won’t have the loyalty to stay with you through tough times, which carries an even greater cost. |
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Wednesday, 15 December 2010 |
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There are distinct advantages to having a formal loyalty strategy in place, including having a means to maximize opportunities and to grow your business in a more strategic and viral way. |
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Wednesday, 15 December 2010 |
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The nation's three largest banks—Chase, Bank of America, and Wells Fargo—all scored below the average overall satisfaction level among customers (77%), with Chase at the very bottom (67%). |
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Wednesday, 15 December 2010 |
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Remember, the fact that someone has called you, come into your store or has made an inquiry on your website means they hope you have the product or service they're looking for. When someone is ready to buy, give them an experience that encourages and motivates them to do that. |
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Wednesday, 15 December 2010 |
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In this year's version of an annual Consumer Reports survey on cell-phone carriers, more than 58,000 ConsumerReports.org subscribers weighed in about their service and customer support experiences with contract and no-contract providers. |
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Wednesday, 15 December 2010 |
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These forward-thinking companies recognize the need to take customer service online, which requires an understanding of the social media “rules of the road,” and often a change in customer-service philosophy and speed of response. |
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Wednesday, 15 December 2010 |
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A tip for the nasty customer: If you are returning an item, you know you need to have a sales slip. Pretty well every company requires that. You should also understand a store's return policy before you buy an item. |
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Wednesday, 15 December 2010 |
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