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Institute associates are available to deliver in-depth leading-edge keynote presentations at conferences and company meetings on a variety of Customer Care topics.
CUSTOMERS
Are Email and the Phone Overrated?
Nearly half of the online shoppers surveyed as part of the study indicated that they prefer to find information about a retailer's products themselves before they make a purchase. Only 19% favored email and only 18% favored phone support.
Wednesday, 04 November 2009
Do Your Customer Surveys Measure Up?
One of the biggest mistakes is thinking that measuring customer satisfaction is the goal. Though that is nice to know, what companies need to know is how well they perform in those activities that customers think are important.
Wednesday, 04 November 2009
Warning: Improve Customer Service - Or Else
Attention CEOs: Now, more than ever you can't afford to let sloppiness, misinformation, or poor service cost you any more customers.
Wednesday, 04 November 2009
Social Sites New Conduits for Customer Service
Customers use Facebook, Twitter and other social media to tell their friends and followers what they think about all sorts of things, including the customer service a company provides - or fails to provide.
Wednesday, 04 November 2009
Looking for Loyalty?
Customer experience management (CEM) is the latest buzzword to buzz saw its way through the thicket of customer-focused acronyms. The term is newly important: In a recent survey we conducted of 200 professionals, 63% said that CEM was very important to their organizations in 2009, up from 47% in 2008.
Monday, 02 November 2009
Dubai Outlet Mall Sets New Standards for Customer Service
A new and very exciting customer service initiative being rolled out in the next few months is the Live Customer Help on Dubai Outlet Mall’s website.
Friday, 30 October 2009
How to Improve Customer Interactions
Customers, faced with a dizzying array of products and services, expect customized offerings and personalization from their suppliers across all channels whether e-mail, Web sites, SMS, social networks, traditional mail or call center interactions.
Tuesday, 20 October 2009
Imperfect Scores
Executives are flocking faster than ever to the NPS (Net Promoter Score), gravitating to the concept due to its simplicity and clarity. These executives fail to realize that they're not solving their core issue-they're simply replacing one problem with another.
Tuesday, 20 October 2009
Better Keep Your Ex-Customers Loyal!
Be aware of how you treat customers in those final moments as they terminate their service. It can leave a powerful and memorable impression of your brand on them.
Monday, 19 October 2009
Know When to Fire a Customer
The following items can help you decide whether it is time to say goodbye to the most challenging people you do business with.
Monday, 19 October 2009


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