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Institute associates are available to deliver in-depth leading-edge keynote presentations at conferences and company meetings on a variety of Customer Care topics.
CUSTOMERS
Successful Customer Experience Really Does Happen in the Contact Center
Customer experience, and by extension the ongoing business relationship with any customer, lives and dies at the point of contact. All the glossy advertising in the world cannot compensate for a consistently weak experience.
Tuesday, 25 July 2006
Ruthless Focus on the Customer
From the Mini Cooper to Whole Foods, companies and brands are discovering how superior customer experience keeps 'em coming back for more.
Tuesday, 25 July 2006
Angry and Bored? You Must Be a Customer
Finding out what customers really think is a crucial first step toward an improved bottom line.
Friday, 21 July 2006
Customer Sacrifice is Different than Customer Satisfaction
There’s an important difference between the level of customer satisfaction, and the amount of customer sacrifice.
Monday, 17 July 2006
Cable Companies Dominate Telephone Customer Satisfaction Rankings
As cable companies aggressively entice telephone customers with attractively priced service bundles, many are also outperforming traditional telephone companies in satisfying customers. In a recent survey, Cox communications ranks highest in three regions, while Bright House Networks, Time Warner Cable and Verizon each rank highest in one region.
Monday, 17 July 2006
Dell Reducing Rebate Offers to Improve Customer Service
Dell outlined plans Thursday to simplify pricing and reduce the number of mail-in rebates for consumers and small business as part of the computer maker's recent US$100 million initiative to improve customer service.
Friday, 14 July 2006
Multi-Channel Shoppers Spend Big, but Don’t Carry Loyalty Across Channels

Cross-channel shoppers have major buying power, according to a recent report from Forrester Research: in addition to what they buy online, they influenced more than $125 billion a year in offline sales last year, up 8% over 2004.

Monday, 10 July 2006
Seven Ways to Keep the Customer Front and Center
Sure, you know customers are why you're in business, but it's all too easy to inadvertently neglect them. Here are some quick tips to help you remember who brought you to the dance.
Monday, 10 July 2006
Customer Service Equals Customer Loyalty
I always encourage our managers and team members to think outside of the box when it comes to customer service, to go beyond what customers traditionally expect.
Monday, 10 July 2006
Consumers Cast Net Over Firms' Lousy Service
Some customer service representatives are fighting back by starting their own sites to complain about annoying customers.
Monday, 10 July 2006


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