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Institute associates are available to deliver in-depth leading-edge keynote presentations at conferences and company meetings on a variety of Customer Care topics.
CUSTOMERS
5 Tech Tips for Better Service
Today, the gap between customers' expectations and the service they actually receive is huge.  Customers expect personalized, consistent, accurate, and timely service.
Wednesday, 23 December 2009
How Disney Works to Win Repeat Customers
To make sure each customer receives a positive experience, Disney has a strategy in place intended to woo "secondary guests;" those who exert influence on the purchasing decision, but aren't considered the core customer. The secondary guest can stand in the way of repeat business.
Wednesday, 23 December 2009
Poor Customer Service Costs $338.5 Billion Per Year In Lost Business
The average value of each lost relationship across all countries surveyed is $243 per year. Losses were defined as transaction taken to a competitor (63% of the total) and transactions abandoned entirely (37% of the total).
Wednesday, 23 December 2009
Thanking your customers
The act of thanking customers is not only courteous, but it has also proven to be an effective method to strengthen customer relations and retain our customer base.
Wednesday, 23 December 2009
Automakers Losing 12% of New-Vehicle Sales, Due to Poor Customer Treatment
The study finds that more than one in five shoppers who leave a dealership without purchasing a vehicle do so because they experienced poor treatment or dealer performance issues such as pricing games, sales pressure tactics or discourteous treatment.
Wednesday, 23 December 2009
Silent Majority Risk Worse Customer Service as Companies Monitor Twitter, Facebook
Consumers who complain by letter or phone risk getting worse service as companies protect their image by concentrating on higher-profile online gripes, a watchdog warns. Recent research found that a negative review or comment by a frustrated customer on the Twitter, Facebook or YouTube web sites can lose companies as many as 30 other customers.
Wednesday, 23 December 2009
Airports Train Workers to be Nicer
Recognizing travelers' escalating ire with domestic flying, several airports are beefing up training for employees who interact with customers.
Wednesday, 23 December 2009
Star Performers Impact Customer Satisfaction
In the call center “star performers” impact customer satisfaction by bringing a high level of Intelligence Quotient (IQ) and Emotional Quotient (EQ) to each and every call. Some behavioral scientists believe that EQ is just as important as IQ; yet, many call centers do not assess EQ, why?
Friday, 04 December 2009
Customer Gifts Shouldn't be Economic Casualties
Gifts selected with care convey to customers how important they are, and how much an owner will continue to value their relationship going forward.
Friday, 04 December 2009
It Just Isn't Working? Some File for Customer Divorce
As a weak economy exerts financial pressure, firms shed their 'high-maintenance' or delinquent clients.
Friday, 04 December 2009


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