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Institute associates are available to deliver in-depth leading-edge keynote presentations at conferences and company meetings on a variety of Customer Care topics.
CUSTOMERS
Market Research Reaps Rewards Through Customer Loyalty
Over half (56%) of the 1,200 consumers polled felt more loyal to a brand if it takes the time to find out their opinion.
Wednesday, 01 February 2012
Deliver on Your Customer Service Brand Promises
Here are six ways to make sure that you deliver on your customer service brand promise consistently.
Wednesday, 01 February 2012
Customer Care Transformed by Twitter
In Britain, 73% of irate female customers now spend up to 15 minutes a day lambasting products or brands in this way.
Wednesday, 01 February 2012
Social Media Service Lessons from the Leading Brands
This trend is already under way with at least 35% of customer service centres expected to have some form of social media capability by 2013.
Wednesday, 01 February 2012
Customer Service - The QVC Way
We went against conventional thinking in customer service to provide the customer with two phone numbers.
Wednesday, 01 February 2012
USAA Bank Earns Top Spot in Customer Experience Report
USAA Bank achieved the highest score of 160 brands across 13 different industries - marking the first time in the study's five-year history that the top scorer was not a retailer.
Wednesday, 01 February 2012
2012 Trends to Watch: Customer Service
Here, several industry insiders offer their predictions on key customer service trends and how companies can harness them in 2012:
Thursday, 29 December 2011
Study: Facebook and Twitter to Become Dominant Customer Service Channels
The study looks at consumers' sentiments and expectations concerning interactions with companies on social media platforms. The following are its key findings:
Thursday, 29 December 2011
The Hidden Costs of Customer Attrition
“We found that customer acquisition and attrition had a significant impact on profitability, as did cost reduction efforts, but price compression (negative impact) and cost leverage (positive impact) were much bigger value drivers.”
Thursday, 29 December 2011
As Online Spending Surges, Customer Service Lags Behind
The study found that 76% of the top 25 retailers struggled to provide online shoppers with both first-rate customer service and site performance.
Thursday, 29 December 2011


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