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With perks such as fancy toilets, free food, search giant tries to keep its employees thinking unconventionally |
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Monday, 30 October 2006 |
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Year in and year out, cars manufactured by Toyota Motor Corp. are praised by automobile critics and lauded by loyal customers. The cars sell extraordinarily well and, come year's end, can almost always be found at the top of the rankings in reliability, quality and customer satisfaction |
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Thursday, 26 October 2006 |
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In today's environment of shrinking customer activity, the key is to become distinct, to have a niche that truly separates the organization from the crowd. That's a tall order for an industry in which the competing companies are perceived as so similar. That's where service comes in. |
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Wednesday, 18 October 2006 |
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What you do after the click dictates the impact your e-mail, advertising and search engine marketing will have on your brand. Remember to be on message; use multiple, single-message pages; and trade information within the boundaries of earned trust. |
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Tuesday, 17 October 2006 |
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The corporate culture of WestJet Airlines is the most admired in the country, a survey suggests, even after the low-cost carrier publicly admitted earlier this year to spying on arch-rival Air Canada. |
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Thursday, 12 October 2006 |
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Want the background about why values are important in an organization? See the impact that identifying organizational values can have. |
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Thursday, 12 October 2006 |
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Customer service is an important aspect of any business. Without customers to purchase the business's products and services, the company cash flow dries up faster than a rain shower in the Sahara. |
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Wednesday, 11 October 2006 |
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Not long ago, we discussed the tremendous expense involved with employee turnover. We noted that the cost of losing a key employee is minimally 1.5 times the cost of said employee's salary (including benefits package). |
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Thursday, 05 October 2006 |
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By including employees in branding initiatives before they are launched, you can ensure that everyone is on message. |
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Monday, 02 October 2006 |
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Here are the top ten (and two bonus) ways that businesses, associations and organizations can use social networking in the professional sphere. |
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Monday, 02 October 2006 |
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