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Institute associates are available to deliver in-depth leading-edge keynote presentations at conferences and company meetings on a variety of Customer Care topics.
TECHNOLOGY
Speech Self-Service Study Finds 'Disturbing' Numbers
Isn’t speech self-service technology supposed to be improving? Why are the numbers of customers satisfied by it going down? Why do 40% of customers avoid using speech systems “whenever possible?”
Tuesday, 08 September 2009
Unhappy Consumers Turning to Twitter, and Companies See a Customer Service Tool
"The beauty of social media is that it takes the experience and allows that person to vent, and more importantly, it allows that customer to share. It creates true transparency in a marketplace where people can't cover up bad experiences."
Monday, 07 September 2009
Mining the Web for Feelings, Not Facts
An emerging field known as sentiment analysis is taking shape around one of the computer world’s unexplored frontiers: translating the vagaries of human emotion into hard data. For many businesses, online opinion has turned into a kind of virtual currency that can make or break a product in the marketplace.
Thursday, 27 August 2009
No Excuses! Time to Leverage Social Media Technology in Customer Service
Companies that are looking toward the future of interaction should communicate with customers through the same channels by which customers gain information and communicate with other people in their lives.
Wednesday, 19 August 2009
Getting Through to Customer Service by Using Twitter
If you're fed up with calling customer service for help, you now have another option…Twitter.
Tuesday, 18 August 2009
For Companies, a Tweet in Time Can Avert PR Mess

Monitoring a corporate image in cyberspace is a daunting task, even with technological help.

Thursday, 06 August 2009
Customer Service Made Short and Tweet
"This is a new way to address customer service, but it's an old way, too; having that personal relationship is like back in the days of mom-and-pop shops."
Friday, 17 July 2009
Best Buy Uses Twitter to Create Sales, Service Team
Best Buy’s “Twelpforce” will search Twitter posts to find people seeking information about flat- panel televisions and other electronics. More than 500 employees at stores and at the company’s Richfield, Minnesota headquarters are signed up to participate.
Thursday, 09 July 2009
Web Self-Service Will Make You Great
Year after year, consumer surveys reconfirm the fact that the quality of customer service is a critical requirement for repeat business. In a 2008 research study of 4,100 consumers in five continents, 67 percent of respondents said that they moved their business to a competitor due to poor customer service, up from 59 percent in 2007.
Wednesday, 01 July 2009
Online Reviews Continue to Drive Consumption
New research finds that companies failing to actively monitor the channel for user-generated content risk falling behind.
Friday, 12 June 2009


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